Durham, NC 27707
About the Campus Echo:
If you decide to advertise with the Campus Echo your ad will be seen in one of the nation's very best black college student newspapers.
The Campus Echo is one of the most highly recognized HBCU student newspaper in the nation. The print and online editions have won over 150 awards from the Black College Communication Association, the Society for Professional Journalists, and the Associated Collegiate Press. These honors include the national Mark of Excellence Award for Best Online Student Newspaper and numerous general excellence awards from the BCCA and the SPJ. Click here to see our awards page: Campus Echo awards.
We are eager to serve your advertising needs and to enroll your support of our student newspaper.
Who you will reach:
NCCU is renowned for educating African American professionals and community leaders. The university has programs in biotechnology, education, criminal justice, nursing, health education, law and public administration. Additionally, NCCU is home to the Institute for the Study of Minority Issues and the new Biomedical/Biotechnology Research Institute, a program partnered with the National Institutes of Health and companies like Glaxo Wellcome and Eli Lilly to address the health needs of minority groups.
The Campus Echo/AudioNet Connection:
2008/2009 academic year publication dates:
Wednesday, September 3
Wednesday, September 17
Wednesday, October 1
Wednesday, October 15
Election Special: TBA
Wednesday, November 5
Wednesday, November 19
We prefer receiving ads digitally by e-mail in Adobe PDF format. We also accept QuarkXpress files, Adobe Photoshop files and Adobe Illustrator files (be sure to outline fonts). Ads must be received seven days before the publication date.
Camera-ready (slick) ads will be scanned at a relatively low dpi and quality will be compromised slightly.
E-mail to CampusEcho@nccu.edu. Call 919 530 7116 to confirm transmission.
Display rates and contracts:
All Campus Echo rates are NET. Any commission earned by an agency or placement service must be ADDED to our stated rate.
Contract, frequency, size and prepayment
CONTRACT RATES: If you contract for 101-199 column inches discount = 5%; if you contract for 200-299 column inches discount = 7%; if you contract for 300-399 column inches discount = 10%; if you contract for 500 or more column inches discount = 15%. Contracts must be signed and returned before the rates go into effect.
FREQUENCY DISCOUNTS: 4-8 placements = 10%; more than 8 placements = 15%; SIZE DISCOUNTS: full page discount = 10%; half page discount = 5%;
PREPAYMENT DISCOUNT (must be received before ad insertion date) = 10%
How to figure your cost:
Examples of common ad sizes and rates:
Insertion instructions: Our minimum and maximum insertion order is 4,000. You must contact the Campus Echo before shipping. Inserts must be scheduled 7 business days before the publication date and a copy must be submitted to the Campus Echo for approval. Do not ship until approval is granted. Brick stack and wrap or band the entire shipment. Do not band individual bundles.
Insertion specifications: Minimum size = 5 1/2" x 8 1/2"; maximum size = 11" x 14"; print stock minimum weight = 50 lb.; maximum thickness = 1/4". Must be suitable for insertion into the paper: no accordion fold pieces or oddly shaped pieces without one straight edge.
Mail inserts to:
CLASSIFIED DISCOUNTS: Subtract 10% from your total bill if you run your ad for the entire semester (6 issues) and 20% if you run your ad the entire year.
PAYMENT:All classifieds must be prepaid by check, VISA or MC. Deadline is the Friday before the Thursday issue date.
REFUNDS: We are unable to give refunds, but will apply cancelled advertising to future.
TERMS: All classified advertising must be prepaid with a check, unless you have established credit with the Campus Echo.
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